Why You Shouldn’t Let Just Anyone Do Your Social Media One of the biggest stigmas I fight against as a social media manager is that: anyone can do it. And… as cringy as it is, it’s kind of true. The phrase makes me think of the theme from the...
Is TikTok a Time Bomb? TikTok is the social media phenomenon with bigwigs pushing the use of the platform to generate revenue and leads for businesses. Who doesn’t want to be the next big social media influencer and who doesn’t want to do something that...
Why Social Media Marketing Is (Still) Relevant Can you believe there are still some people out there who think social media is “just a fad”? What?… In 2020, I didn’t think such a person existed. And yet, I was talking to someone last week about...
The Social Life I tell people social media is a lifestyle – and most take it as a joke. Which isn’t entirely inaccurate. I made the off-handed comment with a friend of mine while we were chatting one day and she was asking me how I do what I do, but then I...
What Is A Social Media Professional? We are writers. As well as: photographers, videographers, trend setters, analysts, problem solvers, creative thinkers, connectors… Social media is a green industry and an even greener profession. For some, it may seem frivolous;...
How Does Social Media Affect Business Success? Social media and the internet have really changed how businesses function and succeed. When it comes to digital marketing, social media is very important. It provides a company with many benefits that include reaching...