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How to Create Quality Infographics

How to Create Quality Infographics

Infographics are an incredibly valuable form of visual content. They are versatile and applicable to a wide range of audiences. Here are three helpful tools to use next time you want to make a quality infographic. Keep it Simple Simplicity is key to creating a quality...

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How Can You REALLY Help Small Business Right Now?

How Can You REALLY Help Small Business Right Now?

Despite well-intended relief plans for small businesses, The Washington Post shared more than 100,000 small businesses closed forever as the COVID pandemic continues to keep America split (open? don't open? judge people for it?). Yikes. We've all seen the posts......

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Why Likes and Follows Don’t Matter

Why Likes and Follows Don’t Matter

 and ,"Back in the day" the big goal was to get as many Facebook Page Likes and Twitter Followers you could. That was the key metric businesses and organizations using social media were after. When Pages first launched on Facebook, you needed 25 Likes to unlock...

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The Benefits of Social Media for Small Business

The Benefits of Social Media for Small Business

Social media is an inexpensive way for small businesses to market and advertise themselves. "There Ash goes again... preaching about the importance of social media..." You bet your butt, I am! Because I not only believe in what social media can do for a business -...

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Why You Shouldn’t Let Just Anyone Do Your Social Media

Why You Shouldn’t Let Just Anyone Do Your Social Media

One of the biggest stigmas I fight against as a social media manager is that: anyone can do it. And... as cringy as it is, it's kind of true. The phrase makes me think of the theme from the Disney/Pixar movie Ratatouille, which is: "Anyone Can Cook." Yes, anyone CAN -...

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Is TikTok a Time Bomb?

Is TikTok a Time Bomb?

TikTok is the social media phenomenon with bigwigs pushing the use of the platform to generate revenue and leads for businesses. Who doesn't want to be the next big social media influencer and who doesn't want to do something that will change their business forever?...

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Why Social Media Marketing Is (Still) Relevant

Why Social Media Marketing Is (Still) Relevant

Can you believe there are still some people out there who think social media is "just a fad"? What?... In 2020, I didn't think such a person existed. And yet, I was talking to someone last week about how she really wanted to take The Social Jargn Challenge but her...

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The Social Life

The Social Life

I tell people social media is a lifestyle - and most take it as a joke. Which isn't entirely inaccurate. I made the off-handed comment with a friend of mine while we were chatting one day and she was asking me how I do what I do, but then I started thinking more about...

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Do you have a question about a blog post above? Feedback for an article? Or interested in using my work in your own publication? I’d love to talk to you!

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